Go from sporadic, ineffective marketing initiatives to a steady stream of compelling technical content that informs buyers with the right information at the right time. By helping prospects when they need it most, marketers can build a company's brand into a trusted resource, spend less per lead, and help sales achieve greater sales pipeline efficiency.
Engineers and technical audiences think differently. Content Marketing, Engineered will help you learn their journey, earn their trust, and win their business.
Listen to marketing advice and interviews with engineering leadership to learn about growing technical companies with content marketing on the Content Marketing, Engineered podcast.
As a keynote speaker, Wendy equips and challenges audiences to create measurable, effective content plans; write, publish, and promote content; and measure ROI.